The Better Meat Co. Joins Invest.Green as Newest Member

March 3, 2023

Invest.Green is pleased to announce that The Better Meat Co. has joined as its first Member in the Future Foods space.


The Better Meat Co. is a Sacramento-based sustainable food tech start-up founded in 2018. As a business-to-business ingredients provider, it pioneers new ways of producing animal-free protein via fermentation, generating ingredients like Rhiza that empower food companies to improve sustainability while making the meatiest alt-protein possible. Partners include Hormel Foods, Perdue Farms, and Maple Leaf Foods.

"Conventional meat production consumes vast natural resources and studies have shown that a single kilo of beef can create 70kg of emissions. The future of food needs to be Green and The Better Meat Co. is leading the way with an innovative business model and product. They are just getting started and we are excited to share the story with investors," said Invest.Green CEO Andrew McLean.

"Just as we must find ways to power our civilization that are less reliant on fossil fuels, so too must we find ways to feed our civilization that are less reliant on animals," said Paul Shapiro, CEO of The Better Meat Co. "We're honored to have been invited to join the Invest.Green platform and look forward to working with fellow members to build a more sustainable future for all of us."

For Member companies, Invest.Green’s innovative media and research platform provides a highly credible, third-party forum through which to “tell their green stories” to investors. Equally importantly, it also gives the companies the ability to connect with, learn from, and explore commercial opportunities with other Members. For investors, the Invest.Green platform provides valuable, proprietary insights and analysis designed to enhance their ability to both manage emerging investment risks and identify new opportunities. The content is created and curated by a research team which has twice been rated No. 1 in the World for Green investment research. Founding Members include Toyota and econnext.