Our Team

Our team includes chefs, scientists, and engineers with decades of experience in the food and agriculture industry. All of us are united in our mission to reduce humanity's footprint on the planet by building a more sustainable food system.

And yes, we're hiring!

Get to know us
A photo of our team

Our Senior Leadership

Paul Shapiro

Paul Shapiro

Chief Executive Officer

In addition to being our CEO, Paul is the author of the national bestseller, Clean Meat: How Growing Meat Without Animals Will Revolutionize Dinner and the World, and the host of the Business For Good Podcast. A four-time TEDx speaker, he has twenty years of experience as a nonprofit executive and has published more than a hundred articles on food sustainability, from daily newspapers to academic journals. In addition, of course, to his wife Toni and their very friendly pit bull Eddie, he’s an avid lover of three As: animals, astronomy, and athletics.

Doni Curkendall

Doni Curkendall

Executive Vice President of Operations

Doni's driving passion in life is to use the power of business to help solve social problems. Before serving as our Executive Vice President, she served as VP of Operations of Goodwill Industries where she worked to help people with disadvantages achieve self-sufficiency. By the end of her nine years at Goodwill, she managed a multi-million dollar retail operation and oversaw supply chain & logistics, health & safety, and human resources for over 250 employees. She earned her MBA from California State University, during which time she also served as a career mentor for Women's Empowerment, an organization helping homeless women gain meaningful employment. In her spare time, Doni reads Spanish literature, hikes with her dog Penny Lane, and, as her dog's name implies, loves listening to The Beatles.

Joanna Bromley

Joanna Bromley

Executive Vice President of Finance

A co-founder of The Better Meat Co., Joanna worked as an investment banker at Goldman Sachs and she served seven years as a management consultant at Bain & Company. She earned her B.S. in Economics from Duke University and MBA from Harvard Business School. Joanna is passionate about food sustainability, animal welfare, and using business as force for good in the world. Joanna is a certified yoga instructor and likes to go on long walks with her retired racing greyhound, Olive.

Our Board of Directors

Paul Shapiro

Paul Shapiro

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CEO of The Better Meat Co.

Beena Goldenberg

Beena Goldenberg

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- Former CEO of Hain Celestial Canada

- Former CEO of Cultivate Ventures

- Chairperson, Food & Consumer Products of Canada

- Chairperson, Plant Based Foods of Canada

- CEO of The Supreme Cannabis Company

Brian Ottens

Brian Ottens

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- Formerly worked in new car design at Ford Motors; now at NASA for over 20 years

- Chief Engineer for the U.S.‘s contribution to Europe’s first Mars rover (2022 launch)

- Early Better Meat Co. investor

Milena Esherick, PhD

Milena Esherick, PhD

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- Director, Wright Institute
- Expert in psychology of dietary change
- Founder, Bay Area Plant Based Professionals

Stu Strumwasser

Stu Strumwasser

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- Managing Partner, Green Circle Capital (focused solely on food & beverage)

- Investment professional since 1990 at Paine Webber (now UBS) & Oppenheimer & Co.

- Former CEO of Snow, a natural soda company

Our Board of Advisors

Adam Bendell



Estee Chang

Director of Capabilities


Eric Christianson

Former CMO

Perdue Farms

Thomas Griffiths

VP of R&D


Yaqi Gao Grover


Morgan Stanley

Glenn Hickman


Hickman’s Family Farms

Kevin Ladwig


Johnsonville Holdings

Wayne Morgan, PhD

President of Protein Products & Sustainability

Golden State Foods

Karen McDonald

Faculty Director

UC-Davis ADVANCE Program

Rob Palleschi


Motel 6

Kathy Kennedy

Vice President

SPI Group

Paul Schwartz

Retired entrepreneur CEO & CPA

Anna Sweet

Co-Founder of Sweet Farm, Gaming Executive, Venture Investor